If the aperitif is “la prière du soir des Français,” (“the evening prayer of the French”), as writer Paul Morand famously quipped, the Marseillais are the most devout worshippers. Shortened to apéro here and across the south, the ritual of gathering with friends over drinks and food embodies our joie de vivre and laid-back lifestyle. The city’s temperate climate and abundant terrasses mean that our socializing often happens outdoors. But, since the Covid-19 epidemic began in March 2020, in-person dining and drinking has been severely curtailed. France’s restaurants and bars were shuttered in January 2021, and were only finally able to reopen for outdoor dining on May 19, the same day that our national curfew was extended from 7 to 9 p.m.

A few blocks from the fragrant street stands of Noailles, another multicultural bazaar unfolds indoors. An aproned man fries up falafel balls to stuff into sandwiches. At a wooden cart besides him, a girl pushes sugar cane into a whirring juicer that pours out the sweet nectar in a glass. Down the hallway, two women finger bolts of colorful Egyptian fabric and glittering ribbons. The Souk de Nour d’Egypte is a feast for the senses. Every inch of the soaring space is filled with something delicious or decorative. In the front half, wooden carts brim with spices, ice cream and other foodstuffs, leading to a long counter laden with baked goods, cooked dishes and a medley of salads.

Food and memory share an intimate connection that transcends mere sustenance; they weave a tapestry of nostalgia, culture, and emotions. There is an inextricable link between food and how we perceive and recall memories, often evoking vivid sensory experiences that transport us through time. Cultural traditions further solidify the bond between food and memory. Sharing a traditional meal becomes a ritual, a way to honor heritage and forge connections with our past. This is especially true in Marseille. The culinary scene surged here in 2023, marked by a new wave of innovative dining experiences. Renowned for its rich history and diverse population, known as a vibrant melting pot of cultures and flavors, this coastal city has become a playground for chefs and entrepreneurs who are pushing the boundaries of traditional Provençal cuisine.