Lavash is so integral to Armenian life that UNESCO placed it on the list of Intangible Cultural Heritage in 2014. Armenians roll the thin flatbread into wraps or dunk it in dips like smoky eggplant moutabal. Instead of throwing rice at weddings, they drape the supple flatbread over newlyweds’ shoulders for good luck. More than mere food, UNESCO champions lavash for its collective baking process that strengthens community and family ties. This is exactly what a new Armenian boulangerie is doing in Marseille.

We wind our way through the narrow streets of the Cours Julien, filled with warm-weather revelers who gather in the lively neighborhood’s bars and restaurants. Tonight our destination is Rue des Trois Rois (Three Kings Street), where we have dinner reservations at Zesti, a Greek restaurant that opened in fall 2024. The small, quaint room is already packed with diners. We are quickly greeted by Fiola Lecuyer, Zesti’s co-owner and charming front-of-the-house extraordinaire. She moves through the crowded room with the grace of a dancer and somehow manages to remember everyone’s name.

On the Rue d’Aubagne, Tunisian men dunk bread into bowls of leblebi – a garlicky chickpea soup – as scooters dash by. A dashiki-clad Togolese woman plucks cassava from the Vietnamese-run market to fry up for lunch. A boy buys Algerian flatbread, kesra, to snack on after school as Maghrebi teens in track pants sell single “Marl-bo-ros.”