Big aLICe Brewing: Farm to Keg

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When a streetcar ran down Queens’ Metropolitan Avenue in the first half of the 20th century, soda fountains like Eddie’s Sweet Shop were commonplace in big cities and small towns across America. Today, this hundred-year-old corner gem on Metropolitan in the leafy, Tudor-style enclave of Forest Hills is one of the last of its kind left in the country, and it certainly shows its vintage. On summer afternoons, Eddie’s still fills up with crowds of happy Queens kids, and the diversity of the clientele reminds you that fortunately, it’s not the 1920s anymore. The shop itself, though, is practically unchanged – every piece of equipment behind the counter, from the shiny Frigidaire to the tiny metal cabinet hand-painted with the words “hot fudge,” could be from a museum.

On a warm, sunny weekend afternoon in the spring of 2022, we visited a street fair on Myrtle Ave., a major thoroughfare that cuts through Ridgewood, Queens. The roadway was closed to traffic, in favor of street food vendors, for many blocks; the only bus in sight was a 1950s coach, which we boarded to peruse the vintage advertisements and the lounge-like seating at the rear. But despite our appetite, none of the street food vendors tempted us. We continued walking eastward, beyond the street fair and into the adjoining neighborhood of Glendale, until we were drawn toward the sight of a familiar, eternally hungry, cartoon character holding a hamburger.

Home to countless immigrant stories, Queens is the most diverse borough in New York City, with over two million people, half of whom were born outside the United States. So it’s no surprise that the area’s markets – some sprawling, many more pocket-sized – are equally as diverse, serving immigrant communities both old and new. We recently sent out New York-based photographer Melanie Einzig to document fall’s bounty at five of the borough’s diverse marketplaces. Her visual harvest can be found below.

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